Never miss mentions of your brand or any keywords of interest from any source, including social media, news sites, forums, blogs, video sites, etc. Understand your audience, monitor your competitors, and make important decisions. Powered by Talkwalker Technology
Your customers have a voice, which is easily accessible by all online channels such as Facebook, Twitter, blogs, and other websites. This voice, which might be neutral, positive or negative in nature, will define your online reputation.
Having a social monitoring plan will help you understand what people say about you, so you can use communication to manage any crisis through online channels.
There are 2 main reasons: The first reason is that social media data and consumer voice are now more powerful and influential than ever, with the power to cause real value or damage to your business.
The second reason is that now this technology is even affordable to small and medium sized businesses, whereas, just a few years ago, only large enterprises could afford to use such technologies.
When people are talking about your brand on Twitter or Instagram you will be informed about it. This will help you get a vibe for what people are saying about you.
Being able to find conversations that are not on your own channels will help you engage and start conversations with people that would have previously been overlooked.
Get an instant alert when a news site, or an Instagram influencer has mentioned your brand in a post and act accordingly.
Find out who the people are who engage most with your brand (these are your brand ambassadors). You can also discover who is being negative about your business.
Social monitoring can help your business understand what are the main problems of your business or what are the most engaging products.
Understand what your competitors or the fans of your competitors do online.
Being able to identify your customers problems online is a huge positive point for your productivity and reputation.
Historic results of 12 months
Comparison between brands
Predict Viral content
Extensive coverage in social networks, news and website
Engagement metrics and Sentiment